The third kind pebble

 

Year 2021

Manufacture KT&G Corp.

Photo KKJ Photography

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Role

Project Manager, Industrial design

Management Manufacture

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yymmdd studio designed KT&G's e-cigarette concept model. The Third Kind Pebble, like its name, has an unfamiliar form and CMF. We wanted it to look like something from a third outer space.
Through this, we wanted to convey a strange feeling to users beyond the design of existing e-cigarettes. We first studied good grip. Priority was given to the natural feeling of holding in the hand rather than the standardized form. So, we studied the optimal shape through a study mock-up. And as a result, we created a new shape, 'The Third Kind Pebble'

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In addition, we designed not only the shape but also the color, texture, and detail to look unfamiliar. This device is not just an industrial device, it has good usability, but it gives a visually unfamiliar feeling and looks like an art piece.